If you have a compelling message to spread about your company’s good works and values, it’s important to make sure that your message is not overshadowed by failing to comply with advertising rules and regulations. SRH Law attorneys Zoë Sajor and Vic Westgate will present on legal considerations for marketing claims at Vermont Businesses for Social Responsibility’s upcoming Messaging Your Mission Workshop on December 3rd. The interactive virtual workshop will cover strategies and best practices for messaging and communicating a company or organization’s socially responsible values.
Zoë and Vic will address basic regulatory requirements and common issues when making social impact claims, with a focus on “green” and charitable-giving claims. The workshop is part of VBSR’s ongoing Measure What Matters Workshop Series, and is “geared towards professionals looking for creative ideas and a sound understanding of legal implications when marketing socially responsible business principles or implementing communications responsibilities.” Full details and registration for the event can be found here.
Zoë and Vic are both senior attorneys at SRH Law and part of the Firm’s Advertising and Marketing practice. As part of this practice, Zoë and Vic regularly advise clients on claim risks, claim substantiation, and regulatory compliance with state and federal marketing standards. They recently successfully handled challenges before the National Advertising Division and a subsequent appeal to the National Advertising Review Board. For more information on the Advertising and Marketing Practice , please contact Zoë, Vic, or Brian Dunkiel.
